About Us
Our History & Expertise
From Early Days to a National Presence
Aotearoa Pharmacy Brokers was set up in 2023 as the New Zealand division of Pharmabroker Sales Pty Ltd, a pharmacy sales business that has operated in Australia since 1979.
With more than 40 years of experience behind the group, we entered the New Zealand market to provide reliable sales support, in store execution, and clear reporting for brands operating in pharmacy.
The business is led by Geoff Lovell, who joined the Pharmabroker group in 2009. Since launch, the New Zealand team has grown to support more than 8 clients across 23 plus brands, with coverage in over 1,000 pharmacies nationwide.
Our team of New Zealand based staff is supported by the wider Pharmabroker group across sales, customer service, data and reporting, and operations. This structure allows us to provide consistent coverage and a straightforward approach to growing brands within the New Zealand pharmacy channel.
Our Services
We’re not just another sales agency. We’re a true brand growth partner combining local New Zealand market knowledge with the proven systems, tools, and talent of the most experienced pharmacy sales organisation.
Our People & Coverage
We focus on the pharmacy channel, with coverage across more than 900 pharmacies throughout New Zealand. This is delivered by a dedicated sales team and field merchandising team, supported from our Auckland office.
Our territory managers, key account managers, merchandisers and customer service staff work directly with pharmacies to support your brand day to day. Behind them, our data science and commercial finance teams provide reporting and insights that help guide decisions and improve results.
Our Technology
Our CRM system
(designed in house) supports sales activity across New Zealand. This system brings together product details, territory planning and call schedules in one place. It also gives representatives quick access to pitch materials, training content and client specific information, while they are in the field. Built for use on iPad and other devices, the platform simplifies order processing, supports ongoing training and helps ensure your brand is presented clearly and consistently in every interaction.